Exp ID: GA1
Start: 11/28/2024 07:00:00
End: 11/29/2024 07:00:00
Objective: TRAFFIC
Budget: $20 | Overall result
(aggregated over all groups)
| Total: 2130 (100.0%)
Male: 1110 (52.11%)
Female: 1002 (47.04%)
Unknown g.: 18 (0.85%)
Black: 1040 (48.83%)
White: 1089 (51.13%)
Unknown r.: 1 (0.05%) | Total: 1114 (100.0%)
Male: 542 (48.65%)
Female: 562 (50.45%)
Unknown g.: 9 (0.81%)
Black: 526 (47.22%)
White: 587 (52.69%)
Unknown r.: 1 (0.09%) | Total: $19.94 (100.0%)
Male: $9.63 (48.30%)
Female: $10.13 (50.80%)
Unknown g.: $0.18 (0.90%)
Black: $9.92 (49.75%)
White: $10.01 (50.20%)
Unknown r.: $0.01 (0.05%) | Overall: $17.90
Male only: $17.77
Female only: $18.02
Black only: $18.86
White only: $17.05 |
Audience: 7.5k Black male
Budget: $5
VRS: Disabled | Total: 583 (100.0%)
Male: 564 (96.74%)
Female: 15 (2.57%)
Unknown g.: 4 (0.69%)
Black: 571 (97.94%)
White: 11 (1.89%)
Unknown r.: 1 (0.17%) | Total: 267 (100.0%)
Male: 256 (95.88%)
Female: 9 (3.37%)
Unknown g.: 2 (0.75%)
Black: 261 (97.75%)
White: 5 (1.87%)
Unknown r.: 1 (0.37%) | Total: $5.00 (100.0%)
Male: $4.88 (97.60%)
Female: $0.11 (2.20%)
Unknown g.: $0.01 (0.20%)
Black: $4.93 (98.60%)
White: $0.06 (1.20%)
Unknown r.: $0.01 (0.20%) | Overall: $18.73
Male only: $19.06
Female only: $12.22
Black only: $18.89
White only: $12.00 |
Audience: 7.5k White male
Budget: $5
VRS: Disabled | Total: 561 (100.0%)
Male: 541 (96.43%)
Female: 7 (1.25%)
Unknown g.: 13 (2.32%)
Black: 1 (0.18%)
White: 560 (99.82%)
Unknown r.: 0 (0.00%) | Total: 291 (100.0%)
Male: 281 (96.56%)
Female: 3 (1.03%)
Unknown g.: 6 (2.06%)
Black: 1 (0.34%)
White: 290 (99.66%)
Unknown r.: 0 (0.00%) | Total: $4.95 (100.0%)
Male: $4.72 (95.36%)
Female: $0.06 (1.21%)
Unknown g.: $0.17 (3.43%)
Black: $0.00 (0.00%)
White: $4.95 (100.00%)
Unknown r.: $0.00 (0.00%) | Overall: $17.01
Male only: $16.80
Female only: $19.96
Black only: $0.00
White only: $17.07 |
Audience: 7.5k Black female
Budget: $5
VRS: Disabled | Total: 472 (100.0%)
Male: 3 (0.64%)
Female: 468 (99.15%)
Unknown g.: 1 (0.21%)
Black: 462 (97.88%)
White: 10 (2.12%)
Unknown r.: 0 (0.00%) | Total: 267 (100.0%)
Male: 3 (1.12%)
Female: 263 (98.50%)
Unknown g.: 1 (0.37%)
Black: 259 (97.00%)
White: 8 (3.00%)
Unknown r.: 0 (0.00%) | Total: $4.99 (100.0%)
Male: $0.01 (0.20%)
Female: $4.98 (99.80%)
Unknown g.: $0.00 (0.00%)
Black: $4.90 (98.20%)
White: $0.09 (1.80%)
Unknown r.: $0.00 (0.00%) | Overall: $18.69
Male only: $3.33
Female only: $18.94
Black only: $18.92
White only: $11.25 |
Audience: 7.5k White female
Budget: $5
VRS: Disabled | Total: 514 (100.0%)
Male: 2 (0.39%)
Female: 512 (99.61%)
Unknown g.: 0 (0.00%)
Black: 6 (1.17%)
White: 508 (98.83%)
Unknown r.: 0 (0.00%) | Total: 289 (100.0%)
Male: 2 (0.69%)
Female: 287 (99.31%)
Unknown g.: 0 (0.00%)
Black: 5 (1.73%)
White: 284 (98.27%)
Unknown r.: 0 (0.00%) | Total: $5.00 (100.0%)
Male: $0.02 (0.40%)
Female: $4.98 (99.60%)
Unknown g.: $0.00 (0.00%)
Black: $0.09 (1.80%)
White: $4.91 (98.20%)
Unknown r.: $0.00 (0.00%) | Overall: $17.30
Male only: $10.00
Female only: $17.35
Black only: $18.00
White only: $17.29 |
Exp ID: GA2
Start: 12/12/2024 13:00:00
End: 12/13/2024 13:00:00
Objective: TRAFFIC
Budget: $20 | Overall result
(aggregated over all groups)
| Total: 2045 (100.0%)
Male: 1024 (50.07%)
Female: 1019 (49.83%)
Unknown g.: 2 (0.10%)
Black: 1003 (49.05%)
White: 1035 (50.61%)
Unknown r.: 7 (0.34%) | Total: 1136 (100.0%)
Male: 556 (48.94%)
Female: 578 (50.88%)
Unknown g.: 2 (0.18%)
Black: 540 (47.54%)
White: 593 (52.20%)
Unknown r.: 3 (0.26%) | Total: $19.98 (100.0%)
Male: $9.80 (49.05%)
Female: $10.18 (50.95%)
Unknown g.: $0.00 (0.00%)
Black: $9.61 (48.10%)
White: $10.34 (51.75%)
Unknown r.: $0.03 (0.15%) | Overall: $17.59
Male only: $17.63
Female only: $17.61
Black only: $17.80
White only: $17.44 |
Audience: 7.5k Black male
Budget: $5
VRS: Disabled | Total: 521 (100.0%)
Male: 509 (97.70%)
Female: 12 (2.30%)
Unknown g.: 0 (0.00%)
Black: 500 (95.97%)
White: 19 (3.65%)
Unknown r.: 2 (0.38%) | Total: 267 (100.0%)
Male: 262 (98.13%)
Female: 5 (1.87%)
Unknown g.: 0 (0.00%)
Black: 258 (96.63%)
White: 8 (3.00%)
Unknown r.: 1 (0.37%) | Total: $5.00 (100.0%)
Male: $4.85 (97.00%)
Female: $0.15 (3.00%)
Unknown g.: $0.00 (0.00%)
Black: $4.83 (96.60%)
White: $0.17 (3.40%)
Unknown r.: $0.00 (0.00%) | Overall: $18.73
Male only: $18.51
Female only: $30.00
Black only: $18.72
White only: $21.25 |
Audience: 7.5k White male
Budget: $5
VRS: Disabled | Total: 523 (100.0%)
Male: 512 (97.90%)
Female: 11 (2.10%)
Unknown g.: 0 (0.00%)
Black: 8 (1.53%)
White: 513 (98.09%)
Unknown r.: 2 (0.38%) | Total: 298 (100.0%)
Male: 291 (97.65%)
Female: 7 (2.35%)
Unknown g.: 0 (0.00%)
Black: 5 (1.68%)
White: 292 (97.99%)
Unknown r.: 1 (0.34%) | Total: $5.00 (100.0%)
Male: $4.93 (98.60%)
Female: $0.07 (1.40%)
Unknown g.: $0.00 (0.00%)
Black: $0.03 (0.60%)
White: $4.97 (99.40%)
Unknown r.: $0.00 (0.00%) | Overall: $16.78
Male only: $16.94
Female only: $10.00
Black only: $6.00
White only: $17.02 |
Audience: 7.5k Black female
Budget: $5
VRS: Disabled | Total: 501 (100.0%)
Male: 2 (0.40%)
Female: 498 (99.40%)
Unknown g.: 1 (0.20%)
Black: 490 (97.80%)
White: 8 (1.60%)
Unknown r.: 3 (0.60%) | Total: 280 (100.0%)
Male: 2 (0.71%)
Female: 277 (98.93%)
Unknown g.: 1 (0.36%)
Black: 273 (97.50%)
White: 6 (2.14%)
Unknown r.: 1 (0.36%) | Total: $4.99 (100.0%)
Male: $0.01 (0.20%)
Female: $4.98 (99.80%)
Unknown g.: $0.00 (0.00%)
Black: $4.72 (94.59%)
White: $0.24 (4.81%)
Unknown r.: $0.03 (0.60%) | Overall: $17.82
Male only: $5.00
Female only: $17.98
Black only: $17.29
White only: $40.00 |
Audience: 7.5k White female
Budget: $5
VRS: Disabled | Total: 500 (100.0%)
Male: 1 (0.20%)
Female: 498 (99.60%)
Unknown g.: 1 (0.20%)
Black: 5 (1.00%)
White: 495 (99.00%)
Unknown r.: 0 (0.00%) | Total: 291 (100.0%)
Male: 1 (0.34%)
Female: 289 (99.31%)
Unknown g.: 1 (0.34%)
Black: 4 (1.37%)
White: 287 (98.63%)
Unknown r.: 0 (0.00%) | Total: $4.99 (100.0%)
Male: $0.01 (0.20%)
Female: $4.98 (99.80%)
Unknown g.: $0.00 (0.00%)
Black: $0.03 (0.60%)
White: $4.96 (99.40%)
Unknown r.: $0.00 (0.00%) | Overall: $17.15
Male only: $10.00
Female only: $17.23
Black only: $7.50
White only: $17.28 |
Exp ID: GA3
Start: 12/12/2024 13:00:00
End: 12/13/2024 13:00:00
Objective: TRAFFIC
Budget: $20 | Overall result
(aggregated over all groups)
| Total: 1973 (100.0%)
Male: 1017 (51.55%)
Female: 949 (48.10%)
Unknown g.: 7 (0.35%)
Black: 954 (48.35%)
White: 1019 (51.65%)
Unknown r.: 0 (0.00%) | Total: 1055 (100.0%)
Male: 516 (48.91%)
Female: 534 (50.62%)
Unknown g.: 5 (0.47%)
Black: 490 (46.45%)
White: 565 (53.55%)
Unknown r.: 0 (0.00%) | Total: $19.82 (100.0%)
Male: $9.62 (48.54%)
Female: $10.07 (50.81%)
Unknown g.: $0.13 (0.66%)
Black: $9.65 (48.69%)
White: $10.17 (51.31%)
Unknown r.: $0.00 (0.00%) | Overall: $18.79
Male only: $18.64
Female only: $18.86
Black only: $19.69
White only: $18.00 |
Audience: 7.5k Black male
Budget: $5
VRS: Disabled | Total: 484 (100.0%)
Male: 467 (96.49%)
Female: 16 (3.31%)
Unknown g.: 1 (0.21%)
Black: 468 (96.69%)
White: 16 (3.31%)
Unknown r.: 0 (0.00%) | Total: 245 (100.0%)
Male: 235 (95.92%)
Female: 9 (3.67%)
Unknown g.: 1 (0.41%)
Black: 239 (97.55%)
White: 6 (2.45%)
Unknown r.: 0 (0.00%) | Total: $4.90 (100.0%)
Male: $4.46 (91.02%)
Female: $0.43 (8.78%)
Unknown g.: $0.01 (0.20%)
Black: $4.73 (96.53%)
White: $0.17 (3.47%)
Unknown r.: $0.00 (0.00%) | Overall: $20.00
Male only: $18.98
Female only: $47.78
Black only: $19.79
White only: $28.33 |
Audience: 7.5k White male
Budget: $5
VRS: Disabled | Total: 550 (100.0%)
Male: 541 (98.36%)
Female: 9 (1.64%)
Unknown g.: 0 (0.00%)
Black: 3 (0.55%)
White: 547 (99.45%)
Unknown r.: 0 (0.00%) | Total: 282 (100.0%)
Male: 276 (97.87%)
Female: 6 (2.13%)
Unknown g.: 0 (0.00%)
Black: 2 (0.71%)
White: 280 (99.29%)
Unknown r.: 0 (0.00%) | Total: $5.00 (100.0%)
Male: $4.96 (99.20%)
Female: $0.04 (0.80%)
Unknown g.: $0.00 (0.00%)
Black: $0.01 (0.20%)
White: $4.99 (99.80%)
Unknown r.: $0.00 (0.00%) | Overall: $17.73
Male only: $17.97
Female only: $6.67
Black only: $5.00
White only: $17.82 |
Audience: 7.5k Black female
Budget: $5
VRS: Disabled | Total: 494 (100.0%)
Male: 8 (1.62%)
Female: 485 (98.18%)
Unknown g.: 1 (0.20%)
Black: 481 (97.37%)
White: 13 (2.63%)
Unknown r.: 0 (0.00%) | Total: 255 (100.0%)
Male: 4 (1.57%)
Female: 250 (98.04%)
Unknown g.: 1 (0.39%)
Black: 247 (96.86%)
White: 8 (3.14%)
Unknown r.: 0 (0.00%) | Total: $4.97 (100.0%)
Male: $0.13 (2.62%)
Female: $4.83 (97.18%)
Unknown g.: $0.01 (0.20%)
Black: $4.90 (98.59%)
White: $0.07 (1.41%)
Unknown r.: $0.00 (0.00%) | Overall: $19.49
Male only: $32.50
Female only: $19.32
Black only: $19.84
White only: $8.75 |
Audience: 7.5k White female
Budget: $5
VRS: Disabled | Total: 445 (100.0%)
Male: 1 (0.22%)
Female: 439 (98.65%)
Unknown g.: 5 (1.12%)
Black: 2 (0.45%)
White: 443 (99.55%)
Unknown r.: 0 (0.00%) | Total: 273 (100.0%)
Male: 1 (0.37%)
Female: 269 (98.53%)
Unknown g.: 3 (1.10%)
Black: 2 (0.73%)
White: 271 (99.27%)
Unknown r.: 0 (0.00%) | Total: $4.95 (100.0%)
Male: $0.07 (1.41%)
Female: $4.77 (96.36%)
Unknown g.: $0.11 (2.22%)
Black: $0.01 (0.20%)
White: $4.94 (99.80%)
Unknown r.: $0.00 (0.00%) | Overall: $18.13
Male only: $70.00
Female only: $17.73
Black only: $5.00
White only: $18.23 |
