Exp ID: FA1
Start: 12/17/2024 12:00:00
End: 12/18/2024 12:00:00
Objective: TRAFFIC
Budget: $20 | Overall result
(aggregated over all groups)
| Total: 1897 (100.0%)
Male: 1048 (55.25%)
Female: 842 (44.39%)
Unknown g.: 7 (0.37%)
Black: 895 (47.18%)
White: 999 (52.66%)
Unknown r.: 3 (0.16%) | Total: 1083 (100.0%)
Male: 542 (50.05%)
Female: 534 (49.31%)
Unknown g.: 7 (0.65%)
Black: 523 (48.29%)
White: 560 (51.71%)
Unknown r.: 0 (0.00%) | Total: $19.74 (100.0%)
Male: $9.79 (49.59%)
Female: $9.86 (49.95%)
Unknown g.: $0.09 (0.46%)
Black: $9.83 (49.80%)
White: $9.88 (50.05%)
Unknown r.: $0.03 (0.15%) | Overall: $18.23
Male only: $18.06
Female only: $18.46
Black only: $18.80
White only: $17.64 |
Audience: 7.5k Black male
Budget: $5
VRS: Disabled | Total: 492 (100.0%)
Male: 484 (98.37%)
Female: 6 (1.22%)
Unknown g.: 2 (0.41%)
Black: 485 (98.58%)
White: 7 (1.42%)
Unknown r.: 0 (0.00%) | Total: 253 (100.0%)
Male: 247 (97.63%)
Female: 4 (1.58%)
Unknown g.: 2 (0.79%)
Black: 251 (99.21%)
White: 2 (0.79%)
Unknown r.: 0 (0.00%) | Total: $5.00 (100.0%)
Male: $4.93 (98.60%)
Female: $0.07 (1.40%)
Unknown g.: $0.00 (0.00%)
Black: $4.95 (99.00%)
White: $0.05 (1.00%)
Unknown r.: $0.00 (0.00%) | Overall: $19.76
Male only: $19.96
Female only: $17.50
Black only: $19.72
White only: $25.00 |
Audience: 7.5k White male
Budget: $5
VRS: Disabled | Total: 558 (100.0%)
Male: 553 (99.10%)
Female: 3 (0.54%)
Unknown g.: 2 (0.36%)
Black: 7 (1.25%)
White: 551 (98.75%)
Unknown r.: 0 (0.00%) | Total: 291 (100.0%)
Male: 288 (98.97%)
Female: 1 (0.34%)
Unknown g.: 2 (0.69%)
Black: 5 (1.72%)
White: 286 (98.28%)
Unknown r.: 0 (0.00%) | Total: $4.96 (100.0%)
Male: $4.82 (97.18%)
Female: $0.06 (1.21%)
Unknown g.: $0.08 (1.61%)
Black: $0.06 (1.21%)
White: $4.90 (98.79%)
Unknown r.: $0.00 (0.00%) | Overall: $17.04
Male only: $16.74
Female only: $60.00
Black only: $12.00
White only: $17.13 |
Audience: 7.5k Black female
Budget: $5
VRS: Disabled | Total: 405 (100.0%)
Male: 5 (1.23%)
Female: 398 (98.27%)
Unknown g.: 2 (0.49%)
Black: 399 (98.52%)
White: 3 (0.74%)
Unknown r.: 3 (0.74%) | Total: 265 (100.0%)
Male: 4 (1.51%)
Female: 259 (97.74%)
Unknown g.: 2 (0.75%)
Black: 263 (99.25%)
White: 2 (0.75%)
Unknown r.: 0 (0.00%) | Total: $4.86 (100.0%)
Male: $0.02 (0.41%)
Female: $4.83 (99.38%)
Unknown g.: $0.01 (0.21%)
Black: $4.74 (97.53%)
White: $0.09 (1.85%)
Unknown r.: $0.03 (0.62%) | Overall: $18.34
Male only: $5.00
Female only: $18.65
Black only: $18.02
White only: $45.00 |
Audience: 7.5k White female
Budget: $5
VRS: Disabled | Total: 442 (100.0%)
Male: 6 (1.36%)
Female: 435 (98.42%)
Unknown g.: 1 (0.23%)
Black: 4 (0.90%)
White: 438 (99.10%)
Unknown r.: 0 (0.00%) | Total: 274 (100.0%)
Male: 3 (1.09%)
Female: 270 (98.54%)
Unknown g.: 1 (0.36%)
Black: 4 (1.46%)
White: 270 (98.54%)
Unknown r.: 0 (0.00%) | Total: $4.92 (100.0%)
Male: $0.02 (0.41%)
Female: $4.90 (99.59%)
Unknown g.: $0.00 (0.00%)
Black: $0.08 (1.63%)
White: $4.84 (98.37%)
Unknown r.: $0.00 (0.00%) | Overall: $17.96
Male only: $6.67
Female only: $18.15
Black only: $20.00
White only: $17.93 |
Exp ID: FA2
Start: 12/17/2024 12:00:00
End: 12/18/2024 12:00:00
Objective: TRAFFIC
Budget: $20 | Overall result
(aggregated over all groups)
| Total: 1923 (100.0%)
Male: 941 (48.93%)
Female: 977 (50.81%)
Unknown g.: 5 (0.26%)
Black: 941 (48.93%)
White: 982 (51.07%)
Unknown r.: 0 (0.00%) | Total: 1066 (100.0%)
Male: 519 (48.69%)
Female: 544 (51.03%)
Unknown g.: 3 (0.28%)
Black: 524 (49.16%)
White: 542 (50.84%)
Unknown r.: 0 (0.00%) | Total: $19.99 (100.0%)
Male: $9.39 (46.97%)
Female: $10.59 (52.98%)
Unknown g.: $0.01 (0.05%)
Black: $10.00 (50.03%)
White: $9.99 (49.97%)
Unknown r.: $0.00 (0.00%) | Overall: $18.75
Male only: $18.09
Female only: $19.47
Black only: $19.08
White only: $18.43 |
Audience: 7.5k Black male
Budget: $5
VRS: Disabled | Total: 492 (100.0%)
Male: 463 (94.11%)
Female: 27 (5.49%)
Unknown g.: 2 (0.41%)
Black: 480 (97.56%)
White: 12 (2.44%)
Unknown r.: 0 (0.00%) | Total: 260 (100.0%)
Male: 250 (96.15%)
Female: 9 (3.46%)
Unknown g.: 1 (0.38%)
Black: 254 (97.69%)
White: 6 (2.31%)
Unknown r.: 0 (0.00%) | Total: $5.00 (100.0%)
Male: $4.59 (91.80%)
Female: $0.40 (8.00%)
Unknown g.: $0.01 (0.20%)
Black: $4.94 (98.80%)
White: $0.06 (1.20%)
Unknown r.: $0.00 (0.00%) | Overall: $19.23
Male only: $18.36
Female only: $44.44
Black only: $19.45
White only: $10.00 |
Audience: 7.5k White male
Budget: $5
VRS: Disabled | Total: 492 (100.0%)
Male: 475 (96.54%)
Female: 17 (3.46%)
Unknown g.: 0 (0.00%)
Black: 8 (1.63%)
White: 484 (98.37%)
Unknown r.: 0 (0.00%) | Total: 273 (100.0%)
Male: 266 (97.44%)
Female: 7 (2.56%)
Unknown g.: 0 (0.00%)
Black: 5 (1.83%)
White: 268 (98.17%)
Unknown r.: 0 (0.00%) | Total: $5.00 (100.0%)
Male: $4.77 (95.40%)
Female: $0.23 (4.60%)
Unknown g.: $0.00 (0.00%)
Black: $0.16 (3.20%)
White: $4.84 (96.80%)
Unknown r.: $0.00 (0.00%) | Overall: $18.32
Male only: $17.93
Female only: $32.86
Black only: $32.00
White only: $18.06 |
Audience: 7.5k Black female
Budget: $5
VRS: Disabled | Total: 466 (100.0%)
Male: 1 (0.21%)
Female: 464 (99.57%)
Unknown g.: 1 (0.21%)
Black: 449 (96.35%)
White: 17 (3.65%)
Unknown r.: 0 (0.00%) | Total: 269 (100.0%)
Male: 1 (0.37%)
Female: 267 (99.26%)
Unknown g.: 1 (0.37%)
Black: 261 (97.03%)
White: 8 (2.97%)
Unknown r.: 0 (0.00%) | Total: $5.00 (100.0%)
Male: $0.01 (0.20%)
Female: $4.99 (99.80%)
Unknown g.: $0.00 (0.00%)
Black: $4.80 (96.00%)
White: $0.20 (4.00%)
Unknown r.: $0.00 (0.00%) | Overall: $18.59
Male only: $10.00
Female only: $18.69
Black only: $18.39
White only: $25.00 |
Audience: 7.5k White female
Budget: $5
VRS: Disabled | Total: 473 (100.0%)
Male: 2 (0.42%)
Female: 469 (99.15%)
Unknown g.: 2 (0.42%)
Black: 4 (0.85%)
White: 469 (99.15%)
Unknown r.: 0 (0.00%) | Total: 264 (100.0%)
Male: 2 (0.76%)
Female: 261 (98.86%)
Unknown g.: 1 (0.38%)
Black: 4 (1.52%)
White: 260 (98.48%)
Unknown r.: 0 (0.00%) | Total: $4.99 (100.0%)
Male: $0.02 (0.40%)
Female: $4.97 (99.60%)
Unknown g.: $0.00 (0.00%)
Black: $0.10 (2.00%)
White: $4.89 (98.00%)
Unknown r.: $0.00 (0.00%) | Overall: $18.90
Male only: $10.00
Female only: $19.04
Black only: $25.00
White only: $18.81 |
Exp ID: FA3
Start: 12/17/2024 12:00:00
End: 12/18/2024 12:00:00
Objective: TRAFFIC
Budget: $20 | Overall result
(aggregated over all groups)
| Total: 1923 (100.0%)
Male: 967 (50.29%)
Female: 954 (49.61%)
Unknown g.: 2 (0.10%)
Black: 936 (48.67%)
White: 986 (51.27%)
Unknown r.: 1 (0.05%) | Total: 1083 (100.0%)
Male: 533 (49.22%)
Female: 547 (50.51%)
Unknown g.: 2 (0.18%)
Black: 515 (47.55%)
White: 567 (52.35%)
Unknown r.: 1 (0.09%) | Total: $19.93 (100.0%)
Male: $9.51 (47.72%)
Female: $10.42 (52.28%)
Unknown g.: $0.00 (0.00%)
Black: $9.86 (49.47%)
White: $10.07 (50.53%)
Unknown r.: $0.00 (0.00%) | Overall: $18.40
Male only: $17.84
Female only: $19.05
Black only: $19.14
White only: $17.76 |
Audience: 7.5k Black male
Budget: $5
VRS: Disabled | Total: 484 (100.0%)
Male: 464 (95.87%)
Female: 19 (3.93%)
Unknown g.: 1 (0.21%)
Black: 464 (95.87%)
White: 20 (4.13%)
Unknown r.: 0 (0.00%) | Total: 258 (100.0%)
Male: 247 (95.74%)
Female: 10 (3.88%)
Unknown g.: 1 (0.39%)
Black: 248 (96.12%)
White: 10 (3.88%)
Unknown r.: 0 (0.00%) | Total: $5.00 (100.0%)
Male: $4.47 (89.40%)
Female: $0.53 (10.60%)
Unknown g.: $0.00 (0.00%)
Black: $4.81 (96.20%)
White: $0.19 (3.80%)
Unknown r.: $0.00 (0.00%) | Overall: $19.38
Male only: $18.10
Female only: $53.00
Black only: $19.40
White only: $19.00 |
Audience: 7.5k White male
Budget: $5
VRS: Disabled | Total: 499 (100.0%)
Male: 488 (97.80%)
Female: 11 (2.20%)
Unknown g.: 0 (0.00%)
Black: 3 (0.60%)
White: 496 (99.40%)
Unknown r.: 0 (0.00%) | Total: 285 (100.0%)
Male: 278 (97.54%)
Female: 7 (2.46%)
Unknown g.: 0 (0.00%)
Black: 1 (0.35%)
White: 284 (99.65%)
Unknown r.: 0 (0.00%) | Total: $4.99 (100.0%)
Male: $4.81 (96.39%)
Female: $0.18 (3.61%)
Unknown g.: $0.00 (0.00%)
Black: $0.02 (0.40%)
White: $4.97 (99.60%)
Unknown r.: $0.00 (0.00%) | Overall: $17.51
Male only: $17.30
Female only: $25.71
Black only: $20.00
White only: $17.50 |
Audience: 7.5k Black female
Budget: $5
VRS: Disabled | Total: 480 (100.0%)
Male: 11 (2.29%)
Female: 469 (97.71%)
Unknown g.: 0 (0.00%)
Black: 466 (97.08%)
White: 13 (2.71%)
Unknown r.: 1 (0.21%) | Total: 273 (100.0%)
Male: 7 (2.56%)
Female: 266 (97.44%)
Unknown g.: 0 (0.00%)
Black: 263 (96.34%)
White: 9 (3.30%)
Unknown r.: 1 (0.37%) | Total: $5.00 (100.0%)
Male: $0.09 (1.80%)
Female: $4.91 (98.20%)
Unknown g.: $0.00 (0.00%)
Black: $4.78 (95.60%)
White: $0.22 (4.40%)
Unknown r.: $0.00 (0.00%) | Overall: $18.32
Male only: $12.86
Female only: $18.46
Black only: $18.17
White only: $24.44 |
Audience: 7.5k White female
Budget: $5
VRS: Disabled | Total: 460 (100.0%)
Male: 4 (0.87%)
Female: 455 (98.91%)
Unknown g.: 1 (0.22%)
Black: 3 (0.65%)
White: 457 (99.35%)
Unknown r.: 0 (0.00%) | Total: 267 (100.0%)
Male: 1 (0.37%)
Female: 264 (98.88%)
Unknown g.: 1 (0.37%)
Black: 3 (1.12%)
White: 264 (98.88%)
Unknown r.: 0 (0.00%) | Total: $4.94 (100.0%)
Male: $0.14 (2.83%)
Female: $4.80 (97.17%)
Unknown g.: $0.00 (0.00%)
Black: $0.25 (5.05%)
White: $4.69 (94.95%)
Unknown r.: $0.00 (0.00%) | Overall: $18.50
Male only: $139.72
Female only: $18.18
Black only: $83.17
White only: $17.77 |
